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It is with great appreciation for her service and dedication that we announce that Cindy Rozeboom, Director of Programming and former Managing Director of East End Arts, has tendered her resignation. Cindy joined East End Arts in 2013 as the first staff member for East End Arts – the city’s newest Local Arts Service Organization (LASO).

East End Arts was born of the community when a group of artists, residents, and community arts enthusiasts came together to speak up for the arts and artists of East Toronto. After being volunteer-led, Cindy was hired to help elevate the organization and allow us to ramp up activities to create the East End Arts you see today. Now on the brink of incorporation and about to undergo a strategic planning process to help guide our next five years, we are thankful for Cindy’s tireless work to get us to this point and wish her well in her new endeavours.

“I am extremely proud of the foundation laid with East End Arts over the past four years. I have every confidence that this talented team will continue to support this area’s thriving cultural scene with great ability. Thank you east end of Toronto for being awesome.” – Cindy Rozeboom

We have seen an incredible period of growth and change within our service area (Wards 29-32) since our inception. In order to ensure we remain relevant and responsive to the community we will be conducting focused community consultations to determine what programs and services are most useful and desired to help guide our direction forward. We will also conduct an internal review to look at existing skill sets and decide upon future team needs. Therefore, we will not be immediately posting a Programming position. The East End Arts team will remain active and continue its ongoing support and promotion of the arts community of East Toronto.

Since its founding, East End Arts has galvanized a remarkable community of artists and residents in Toronto’s east end. We are eager to continue developing the partnerships and relationships that will be crucial to harnessing the power of the arts to support our creative community, heighten quality of life, and strengthen our neighbourhoods and our City.

Please stay on the lookout for invitations to the community consultations that will take place throughout November and December so you can have your say in the future direction of East End Arts. Your feedback and opinions are extremely valuable and will be used to inform our path forward.

Shana, Tanya, Adom, or myself will be available to answer any queries you may have.


Julie Frost
Founder and Chair, East End Arts Advisory Committee

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